Most white Americans have an entirely different ancestral history. In another condition, they were wearing tattoos and nose rings and purple hair. Whether proud or not, whether happy or not, it has a position. The incentives of just any regular person are greatly shown because money or personal gain can take over any man or woman no matter how old. Thats Mark Anthony Neal of Duke University. HOFSTEDE: But it turned out that lumping them by nationality was the best thing to do. employees. NEWSCASTER: Wearing masks is a way of life now in Singapore. BERT: Ernie Ernie, dont eat those cookies while youre in your bed, huh? Tightness and compliance would seem to go hand-in-hand. HOFSTEDE: He decided to take a job there. But it can make life harder for the millions of Americans who arent so entrepreneurial, or rugged, or individualistic. It means you really want to know and youre not satisfied until you know. That, again, is the cross-cultural psychologist Michele Gelfand. This feeds back into what Michele Gelfand was talking about earlier, in the context of geopolitical negotiations. HOFSTEDE: Which doesnt mean egoism, but it could go that way. GELFAND: I would say it tends to be California. Each week, Freakonomics Radio tells you things you always thought you knew (but didn't) and things you never thought you wanted to know (but do) from the economics of sleep to how to become great at just about anything. GELFAND: I was planning to become a cross-cultural trainer to work at the State Department and train people to understand culture. Individualism places great value on self-reliance, on . Thats right: we are No. She argues that both styles have their upsides and their downsides. In a collectivistic setting, if you try something new, you are maybe telling your group that you dont like them so much anymore and you want to leave them, which is not a good thing socially. It is a small price to pay to punish the first player for being so stingy. (but low on "uncertainty avoidance," if that makes you feel better) When Hofstede the Elder went to work for I.B.M., he got involved with these surveys. But Bush also wanted to avoid going to war with Iraq. HENRICH: We dont like people telling us what to do. DUBNER: I find that people who dont load dishwashers carefully are usually pretty loose with the planning. It has to do with conformity. The other point is a reminder: Its good to be humble about our ability our inability, actually to predict how a given culture will change. Michele Gelfand wasnt interested in that. And I think that America has wonderful things happening to it. Hofstede analyzed these data at what he called the ecological level. He explained this approach in a paper called Flowers, Bouquets, and Gardens the idea being that an individual flower is a subset of a mixed bouquet, which in turn is a subset of an entire garden, which has even more variation. You Arent Alone as Most Cats and Dogs in the U.S. are Overweight, The Loosening of American Culture Over 200 Years is Associated With a CreativityOrder Trade-Off, Speaking a Tone Language Enhances Musical Pitch Perception in 35-Year-Olds, TightnessLooseness Across the 50 United States, The Mller-Lyer Illusion in a Computational Model of Biological Object Recognition, Chaos Theory: A Unified Theory of Muppet Types, Egypt: Crime Soars 200 Per Cent Since Hosni Mubarak Was Ousted, Status and the Evaluation of Workplace Deviance. We see them as individuals with whom we are in competition. We just need to do it. And you could have a perfect storm in that direction. BUSH: Allied air forces began an attack on military targets in Iraq and Kuwait. Season 10, Episode 49. Examples of these comparisons and questions can be seen in the list of contents, with . 534. Download. Gelfand would disagree. These are stereotypical names. During the Cold War. 6 Pages. The downsides of looseness are less coordination, less self-control; more crime and quality-of-life problems. Chinese, in that respect, are very like the Americans. We do lab experiments, field experiments, computational modeling. And you need revolutions in order to change the government. Gelfand says the countries that were most aggressive in trying to contain Covid tended to be tighter countries. In an individualistic society, depending on how the mood is, you can get very different developments. They are descended from people who came here of their own free will and in order to execute their own free will. Its very, very hard to do. I think Joe Biden, for instance, hes trying to play the card of, Were all Americans. The U.S. patent database goes back into the 18th century and what a number of studies in economics as well as work in my lab has shown is that openness to other people so, trust in strangers, an inclination towards individualism, a desire to stand out, to be the smartest guy in the room fosters more rapid innovation because people are more likely to exchange ideas, theyre more interested in distinguishing themselves. According to a decades-long research project, the U.S. is not only the most individualistic country on earth; we're also high on indulgence, short-term thinking, and masculinity (but low on "uncertainty avoidance," if that makes you feel better). According to the individualist, all values are human-centred, the individual is of supreme importance, and all individuals are morally equal. And the rest is history, if you like. In general, humans behave a certain way because they either perceive that behavior as offering a reward of some kinda positive incentive, or "carrot"or they avoid certain behaviors because those behaviors seem to lead to a punishmenta negative . Let me give a little background. Joe Henrichs research into national psychologies led him to an even more fascinating conclusion. Based on the given excerpt above from Freakonomics, the claim that is supported by the evidence in this excerpt is that, The close relationship between sumo wrestlers could be an incentive for an elite wrestler to throw a match he doesn't need to win. As always, thanks for listening and again, I do hope you'll also start . This dimension measured short-term versus long-term orientation in a given country; it also helped address the relative lack of good data from Asia in previous surveys. He started out as an anthropologist; but he started mixing and matching disciplines to suit his curiosity. HOFSTEDE: Oh, no, thats something for academia. And then he decided to go to academia. The fifth cultural dimension is one that I think will resonate with everyone whos ever listened to Freakonomics Radio, since it is at the crux of problem-solving. Whereas people from less individualistic societies tend to be better at making relative-size judgments. HENRICH: This probably wouldnt be in a psych textbook, but something like the Ultimatum game. Potentially offensive or not, Hofstede really believes in the power of culture so much so that he remains the steward of a massive research project begun more than 50 years ago by his late father. If you plot the U.S. on G.D.P. Stripped of our culturally acquired mental skills, he writes, we are not so impressive when we go head-to-head in problem-solving tests against other apes, and we certainly are not impressive enough to account for the vast success of our species. Henrich recently followed that book with another one called The WEIRDest People in the World: How the West Became Psychologically Peculiar and Particularly Prosperous. I think thats a good litmus test of tight-loose. The examples include: school teachers and sumo wrestlers cheating, the Ku Klux . Life is going to be hard. By late 2009, the book had sold over 4 million copies worldwide. employees spread across the globe. Heres the dean of the National University of Singapores school of public health: YIK-YING TEO: We have a tradition of having national campaigns to galvanize people to proceed in a common direction. GELFAND: But when people were wearing those really weird nose rings or those facial warts, they got far more help in loose cultures. Out into the ocean where they were caught by people on jet skis. To that end, the digital revolution is further shrinking the distance to power. So he left I.B.M. It suggests that as in most things in life balance is desirable. The future could be bright. And this is what Europe has. Consider the prominent Muppets Bert and Ernie. Spoiler alert: This dimension is one of the six in which the U.S. is the biggest outlier in the world. DUBNER: What are some of the consequences of being relatively tolerant of uncertainty, as the U.S. is? According to a decades-long research project, the U.S. is not only the most individualistic country on earth; we're also high on indulgence, short-term thinking, and masculinity (but low on "uncertainty avoidance," if that makes you feel better). The Pros and Cons of America's (Extreme) Individualism. So were all constraining one another through our collective culture. We had a lot of struggles with tightening during Covid, clearly. The best thing you can become is yourself. But then she took a semester abroad, to London. The book takes the form of six chapters. Thats to say that it emphasizes privacy and independence, like the U.S., but its much more egalitarian. And we did find a number of learned people who had data to back up the hypothesis. It may help if youre not originally from here. So I am actually optimistic. He has written several books about what music and other pop culture has to say about the broader culture. So how it is that we acquire ideas, beliefs, and values from other people, and how this has shaped human genetic evolution. We should note that Bert and Ernie, despite their differences, are very dear friends! And when I started to work with Harry Triandis, who was one of the founders of the field, I thought, Wow, this is a super-interesting construct. GELFAND: And there was discussion in the cross-cultural psychology community about how James Bakers unemotionalcommunication style was received as This is not so serious, in terms of Tariq Azizs understanding of Americans intentions. Freakonomics has since grown up into a media company, complete with documentary, radio show, and blog. Gert Jan HOFSTEDE: None of it is intentional. Theyre more permissive. So, again, if you want to talk about Americans, youre okay. 1-Page Summary 1-Page Book Summary of Freakonomics. We visit the world's busiest airport to see how it all comes together. They determine the boundary conditions before which we become angry or flattered or whatever. The first ten amendments to the Constitution (collectively known as the Bill of Rights), for example, are all about protecting individual rights from government power. Michele Gelfand again: GELFAND: De Tocqueville noticed this about Americans, that we are a time is money country. Freakonomics, which weighs in at just over 200 pages (plus a hefty section of bonus material for those interested in learning more), takes as its principal argument the idea that economics exist as a tool to study society. You always have to win. International, and they were just starting international opinion surveys. This is where he combines all his academic interests: not just economics and psychology, but also anthropology and evolutionary biology. Freakonomics is a registered service mark of Renbud Radio, LLC. The strongest parts of the original Freakonomics book revolved around Levitt's own peer-reviewed research. But the Chinese, even rich, will be a lot more collectivistic and a lot more long-term-oriented than the Americans. Hence the term, the changing same. I think there are historical moments that are transcendent. This is really a conversation that pleases me a lot. The findings, published in Psychological Science, a journal of the Association for Psychological Science, show that increasing socioeconomic development is an especially strong predictor of increasing individualistic practices and values . Tight cultures, she writes, are usually found in South and East Asia, the Middle East, and in European countries of Nordic and Germanic origin.. GELFAND: Clinton went to negotiate to say, Hey, this is just totally inappropriate, this punishment. And the Singaporean governments reaction was, Look, this is our culture. The authors seek to find simple answers to complicated world problems. Freaknomics: A Rogue Economist Explores the Hidden Side of Everything is the book for readers who run screaming at the thought of cracking open a book with the word "economics" in the title. He wrote a paper about it. After all, they were the data set. The individual agents/brokers only take a $150 hit after their costs/fees. The Pros and Cons of America's (Extreme) Individualism (Ep. It was back in grad school that Michele Gelfand first asked herself this question. The Pros and Cons of America's (Extreme) Individualism. The focus of that episode was American culture. Good on you. Next on the list: what Hofstedes late father, the originator of this culture model, called power distance. Thats the extent to which the less powerful members of organizations or institutions be it society at large or just a family accept and expect that power is distributed unequally.. The second player is given a choice between accepting or rejecting. This is a pretty interesting result: one stranger giving away roughly half their money to another stranger when, theoretically, 10 or 20 percent would keep the second player from rejecting the offer. Europe has very strong gradients between very individualistic Nordic and Anglo and Germanic countries; Germanic is a little bit more collectivistic. I must be American. Theyre what we call tight cultures. And it was like, This stuff is really lousy. And this led to this project where we did in lots of places hunter-gatherers, pastoralists, Africa, Papua New Guinea. And a lot of those presumptions come from how men function within the context of various religious practices. Historically, politically, and yes culturally. In case you missed it, thats Western. Everyone knows there are differences between people in different countries, but his approach was a quantifiable approach. But Im Dutch, of course. I hate to call out Michele Gelfand, but even in the loosest of cultures, dogs dont have unfettered access to food. HOFSTEDE: Thats my idea. But there must be, I would think, evolution across time, yes? you ask. According to a decades-long research project, the U.S. is not only the most individualistic country on earth; we're also high on indulgence, short-term thinking, and masculinity (but low on "uncertainty avoidance," if that makes you feel better). Kumail NANJIANI: I was so excited to be in America I couldnt sleep. Well find out what it means to be WEIRD although not weird in the way youre thinking. It could give you new occasions to gain status in an unexpected way. But theres something else to be said about American culture. Heres one of the questions they asked. They can freely float about. But it was serious. HOFSTEDE: And his special methodological trick was not to do what is now called a pan-cultural analysis across all the respondents, but first to lump them into groups. GELFAND: Groups that are of lower status tend to live in tighter worlds. In a multitude of ways, large and small. How much time have you spent thinking about what makes America, America? The Pros and Cons of America's (Extreme) Individualism Freakonomics Radio. When something is not easily measured, it often gets talked about in mushy or ideological terms. It turns out that Americans were among the least likely to conform. You may have noticed that Hofstede neglected to mention a certain country that we Americans tend to care about quite a bit. 702 Episodes. You had Woodstock, and youre going to have this kind of stuff happening again. We owe much of our freedom to that influence. Ultimatum Game Bargaining Among the Machiguenga of the Peruvian Amazon, U.S. Student Tells of Pain Of His Caning In Singapore, Singapores Relations With U.S. HOFSTEDE: My name is Gert Jan Hofstede. And if you get crumbs in your pajamas, theyll make you itch. Documentary. The Pros and Cons of America's (Extreme) Individualism: With Stephen Dubner. President Bush had framed these negotiations as going an extra mile for peace.. Whatd they say? And life is an adventure. And in a restrained society, theres going to be suicide. DUBNER: Where is the loosest place in America? I do this for you and you do this for me. Folks who come from a collective standpoint where, I do this for you, but youre doing this for us thats a very, very different way of seeing the world. We need to have different types of leadership. So its hard to simply transplant another countrys model for education or healthcare, no matter how well it might seem to fit. Because for all the so-called globalization of the past half-century or so, the U.S. still differs from other countries in many ways. Based on the bestselling book of the same name, FREAKONOMICS attempts to break down dense economic theories and data into digestible bits. You might want to change, but if you get ostracized, its very difficult to persist. As an Amazon Associate, Freakonomics may earn commissions from qualifying purchases made through links on this site. Freakonomics is a book about 'freaky' research and insight. Fundamentally, individualism is a belief that the individual is an end in themself. Its trying to include all the stuff that we acquire as a consequence of growing up in different environments, and contrast that with things like our sex drive, which doesnt seem to be acquired by observing others. The study of culture is a family business for Hofstede. thats always there. And not attending enough to contextual factorsopportunities that presented themselves, being in the right place at the right time. In the end, he resorted to making small plywood boxes with a slot cut into . So, organizations you can think about them as the people, the practices, and the leaders. It shouldnt surprise anyone that individualism might contribute to inequality or at least, as Henrich puts it, the justification of inequality. Wed rather think about solutions temporarily rather than as, this might take some time. It means that we need to attract different types of people to an organization. Thats John Oliver. The correct answer of the given question above would be the second option. And things worked out well for them for a bit. And we found that people from minority or even women backgrounds were seen as violating something more severely and were subject to higher punishment without even people realizing this. HENRICH: You want to be the same self, regardless of who youre talking to or what context youre in. That is something that fundamentally many whites dont understand, right? To become American and to be American is to be individual. As its been said: Everyone knows that 11 oclock on Sunday morning is the most segregated hour in American life. Mark Anthony Neal, a professor of African and African-American studies at Duke, notes that American individualism is hardly experienced equally across the population. I dont want to be a doom thinker. 470. That level of religiosity is very high for a wealthy country. And life is an adventure. 493 Update) Adam Smith famously argued that specialization is the key to prosperity. And in a collectivistic society, a person is like an atom in a crystal. You have to pronounce it right. That was our hypothesis, at least. That, again, is Gert Jan Hofstede. My husband is an attorney. The negotiations didnt work out. As advertised!. It's part of our founding D.N.A. Now, lets pull back and make an important point: labeling a given country tight or loose is an overall, aggregate measurement. When you have teenagers, youre tight, at least for me. Here in the U.S., its actually a rule violation to call out people who are violating norms. It is that the wealth comes first, and the individualism follows. Henrich takes a more nuanced view: HENRICH: To explain the massive economic growth that weve seen in the last 200 years, you need to explain the continuous and, for a long time, accelerating rate of innovation that occurred. But for folks who are pushed out of the mainstream you know, Black folks have rarely had the luxury of thinking about just simply being themselves. HENRICH: This cashes out in an ability to make better abstract or absolute judgment. This leads to less obesity, less addiction, and theres less crime in tighter cultures. You can see this on many dimensions: how we work and travel; how we mate and marry; how we care for our children and our elderly; how we police; how we conceive the relationship between the individual and the state; even how we manage death! This failure leads to confusion at the very least, but quite possibly deeper misunderstandings, perhaps all the way up to hatred and violent conflict. At the core of Freakonomics is the concept of incentives. HOFSTEDE: In the U.S.A., individualism coupled with masculinity creates a society where if youre not a winner, youre a loser. Thats Joe Henrich, a professor of evolutionary biology at Harvard; hes also a scholar of psychology, economics, and anthropology. So I have no doubt that his subjects really liked him. After reading Freakonomics it really opens the reader's eyes to unseen things in everyday life. Thats a crazy, creative solution to try to deal with the pandemic. DUBNER: So between not having been historically a terrible recipient of viruses and also by dint of having an ocean on either side of us, etc., and being a really big and really rich country, it sounds like the U.S. must have one of the lowest inherent threat levels. after? We even walk faster. Individualism has had a tremendous impact, not only on culture, but on social theory as well, and political philosophy in particular. Download Print. And democratic. HOFSTEDE: Yes, especially by people from Anglo countries. Mobility also produces looseness, because its harder to agree upon any norm. Michele Gelfand and several co-authors recently published a study in The Lancet about how Covid played out in loose versus tight cultures. In the meantime, take care of yourself and, if you can, someone else too. The first one measures the level of individualism in a given culture, versus collectivism. Theyre really hard-working. And by the way, in that sense, the U.S.A. is also a huge laboratory of society formation, hopefully, which is by no means finished. GELFAND: Sometimes people actually revert back into their cultural chambers. DUBNER: Can you give me a good example of an idea or a theory that I might come across in a Psych 101 textbook that would just be so American that it wouldnt really be useful if you actually care about humans? We just need to do it. But even a loose country will tighten up when a threat arises. Although it is more self-help than traditional economics it shares many of the weaknesses of more serious works in the discipline. And then in a third condition they were wearing just their face. U.S. President George H.W. The New York Times bestselling Freakonomics changed the way we see the world, exposing the hidden side of just about everything. The second one measures whats called power distance. (Dont worry, well explain the name later.) So after we ran that first project, we redid the entire project, and we took concerns like the one Francisco had. In indulgent societies, more people play sports, while in restrained societies, sports are more something you watch. Can that possibly be trueour culture shapes our genetics? Weve interviewed dozens of academic researchers about lowering healthcare costs or improving access to childcare or building smarter infrastructure or creating a more equitable economy. 1424 Words. And he tried all kinds of categories and groups. Some of the measurable differences were a bit odd. Hes horrified by my dishwasher-loading behavior. The term individualism itself, and its equivalents in other languages, dateslike socialism and other ismsfrom the 19th century. As a result, the needs of individuals dictate social behaviors, rather than the needs of larger groups. Apparently over 50 percent of cats and dogs in the U.S. are obese. HENRICH: Because Americans and Westerners more generally are psychologically unusual from a global perspective. And you speak fast because I dont want to waste a lot of time talking. But we tried to address that. HENRICH: Im Joe Henrich. Why the business school? (Part 1 of " Freakonomics Radio Takes to the Skies .") Once he saw that differences were driven by nationality, Hofstede sensed he was on to something big. Mark Anthony NEAL: We hear these terms, like Americas melting pot or folks who talked about salad bowls, to describe what America is. According to a decades-long research project, the U.S. is not only the most individualistic country on earth; we're also high on indulgence, short-term thinking, and masculinity. A dream team of directors e. GELFAND: Classic things like the Mller-Lyer Illusion, which is these two lines where one looks longer than the other. HENRICH: If they accept the offer, they get the amount of the offer. Okay, it took half of this episode to go through just the first of the six dimensions of national culture individualism versus collectivism. Also, he uses some very bold examples (crime rates versus abortion, drug dealership, cheating teachers, etc) to make some very simple . Neal is a professor of African and African-American studies. Australia and Brazil are also loose. His ideas, along with others, are credited with . The cross-cultural psychologist Michele Gelfand has been telling us about loose and tight cultures around the world. HENRICH: Two players divide a sum of money. On a certain level, this is obvious: These are cultures that have norms and traditions that have endured for centuries. Its an experiment developed in the early 1980s by, among others, the German economist Werner Gth . GELFAND: I also teach negotiation. Freakonomics the film, like the book, is entertaining and sometimes thought-provoking. GELFAND: Like during 9/11, during World Wars, we see increases in tightness. HOFSTEDE: In a cultural sense, no, I dont think so. So its not necessarily the case that my country is better. Theres a good side of every dimension, including uncertainty avoidance. So, culture is about values, beliefs, absorbed ideas and behaviors. And if there are crumbs in the sheets, theyll get in your pajamas. And we can see a strong trend that looseness has increased over the last 200 years. Wade meant that these unwanted children were not being bornthus, they could not grow up to be criminals. GELFAND: They were trained to ask for help in city streets and in stores. So you could over-eat and over-indulge and over-drink. Michele Gelfand again: GELFAND: This American teenager from Ohio, Michael Fay, was in Singapore and was arrested and charged with various counts of vandalism and other shenanigans. We presume male public voice. 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